It started with a dead engine and a frustrating Tuesday afternoon.
It was 2:00 PM on a scorching Tuesday. I turned my car key. Click. Click. Silence. My battery was dead.
Sweating under the sun, I found a mobile battery service on Facebook. They had great reviews. I clicked their WhatsApp link, relieved that help was coming.
Then, the technician sent me this:
I stared at my phone. I had to long-press the message, copy it, paste it into the text box, and awkwardly try to edit the lines with my thumb while wiping sweat off my forehead.
I accidentally deleted a line. I had to start over. It was messy. It was frustrating.
That night, I realized this wasn't just a car battery problem.
The burger seller downstairs? Uses text templates.
The home baker selling Kek Batik? Uses text templates.
The Coway agent? Uses text templates.
Thousands of Malaysian micro-entrepreneurs are running their businesses using the digital equivalent of a sticky note. It's unprofessional, it causes calculation errors ("Boss, total berapa?"), and worst of all—it creates friction for the customer.
I built WasabiApp with one goal: To bridge the gap between a professional e-commerce store and the simplicity of WhatsApp.
We removed the login walls for customers. We removed the complex payment gateways. We kept what matters: A clean menu, an auto-calculated total, and a direct link to WhatsApp.
Today, thousands of shops use WasabiApp to look professional. From that frustrating car battery experience came a tool that now powers Nasi Lemak stalls, mechanics, and boutiques across Malaysia.